Wednesday, September 30, 2015
Why Organic Search Still Matters for Your Internet Marketing Strategy
With all the marketing channels businesses have at their disposal, including AdWords and social platforms like Facebook and Twitter, organic search seems to have taken the backseat. Gone were the days when Google rankings matter very much for businesses, and some quarters even consider organic search already passe. In reality, though, in every internet marketing strategy, organic search still matters greatly. Organic search remains a significant inbound marketing strategy for small to medium-sized businesses, and it still yields greater traffic to a website. Here are several reasons why this is so.