Thursday, April 23, 2015

Tweaking Your Twitter

Some businesses that use social media accounts have Twitter as one of their marketing arms. However, some Tweets sent out from your official profile can affect your business negatively depending on what you tweeted. One can only recall how Jon Favreau’s character got too personal in the movie Chef by challenging a top food critic to test his new menu with nasty consequences later on. If you don’t want a few tweets to snowball into a firestorm against you and your business, a leading internet marketing expert can help you avoid that gaffe.
The imagery on your Twitter account reflects the image you want your business to project. Assembling the right sizes for your Twitter also works. Some online marketers claim that an optimal header image for the business’ Twitter account should be 1,500 x 500 pixels while the profile image is optimally no more than 250 by 250 pixels.

Wednesday, April 22, 2015

An Internet Marketing Expert Can Shine the Spotlight on Your Business

The global market has become a small world, with businesses in every industry crowding one another, competing for a piece of the pie in the local and international market arena. Setting your business apart can be difficult, especially when you’re a small or medium-sized player, but it can be done with the help of a skilled internet marketing expert from agencies like Using search engine optimisation and other recognised marketing tactics, your business can start reaping several benefits; here are some examples. Increased Competitiveness The use of available expert SEO services allows your average-sized business to compete fairly in the same market playground as larger companies. For example, a decent website especially if properly optimised, can expect to have thousands of visitors a day, and expect to pay a fraction of the price for SEO services than the cost of an offline advertising campaign that larger companies would usually launch.