The Basics of a Good Web Design

The art of web design has changed over the last decade. Websites are now more elegant, simple, and content rich. More often than not, you'll find that websites are also mobile responsive and can therefore be viewed on every type of device. When deciding on a look and feel for your website, consider the following factors before you start on the development process with your chosen web design professional.

Your Audience

Different audiences and demographics will be drawn to different designs. If you haven't already, determine who your audience is, what appeals to them, and what your website needs to achieve. This will ultimately drive the entire process and influence the final product.

The Layout

Your website layout should be consistent across the board. This includes the placement of your menus and navigation bar, color schemes, tools, and logos. Each page should also offer options for the user to browse back to the previous page and access nearly every other secondary or subpage on your website that isn't a blog post.

Your Homepage

Once customers click on your homepage link and visit your website, they should be enticed by what they see. You should feature minimal yet attractive graphics that relate to your company and simple yet descriptive content that drives the customer towards your ultimate goal.

As long as you work with an experienced internet marketing expert, there’s no need for you to worry too much about the factors enumerated above. Together, you can design a website that can propel your business forward.